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Discover how insurance publications by The Academy will change the way you do business!

For identifying current trends and getting straight-up information to help meet the challenges of the insurance industry, Academy publications are just the resource you’ve been searching for.

The Academy features books about improving the agency’s sales and marketing efforts, streamlining performance, managing growth, and enhancing service. And you’ll also and the practical publications about exposures, exclusions, and coverages that belong on the shelves of every practicing insurance professional.


  1. 25 Most Innovative Agents in America

    25 Most Innovative Agents in America

    The 25 Most Innovative Agents in America honors agents who made unique contributions to the industry and exhibited a visionary spirit in the performance of their daily work. These individuals set themselves apart as highly productive leaders... Read More

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  2. Agency Disaster Planning: Get Your Agency Ready!

    Agency Disaster Planning: Get Your Agency Ready!

    Develop a new disaster plan or improve an existing one to handle any type of disaster. Read about the 15 personal disaster interview stories of people who endured disasters in their agencies and communities... Read More

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  3. Agency Fee-Based Services: How to Provide Insurance and Risk Management Services

    Agency Fee-Based Services: How to Provide Insurance and Risk Management Services

    Readers can learn from the interview stories how agencies are providing services to increase revenues and attract new accounts. This study offers suggestions from an expert panel... Read More

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  4. CSR Profile: An In-Depth Look at Customer Service Professionals

    CSR Profile: An In-Depth Look at Customer Service Professionals

    The CSR Profile is the insurance industry's preeminent source for current information on customer service representatives and other service positions... Read More

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  5. Decoding Executive Liability Insurance

    Decoding Executive Liability Insurance

    Decoding Executive Liability Insurance is a guidebook that thoroughly explains the exposure and coverage issues. The book is written by Richard (Dick) Clarke, CIC, CPCU, RPLU, a leading expert... Read More

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  6. Dynamics of Selling: Audio Series

    Dynamics of Selling: Audio Series

    The Dynamics of Selling Audio Series helps producers to maximize their potential with street-tested sales skills. This audio series is based on the popular three-day Dynamics of Selling program... Read More

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  7. Dynamics of Selling: The Diagnostic Appointment (DVD)

    Dynamics of Selling: The Diagnostic Appointment (DVD)

    Dynamics of Selling: The Diagnostic Appointment (DVD) was designed to help you implement the training you received while attending the Dynamics of Selling program. The DVD is a great sales-meeting and producer coaching tool... Read More

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  8. Growth & Performance Standards

    Growth & Performance Standards

    The Growth & Performance Standards study provides benchmarks for comparing independent agency performance. Independent insurance agency owners use the results to compare their agency's performance against their agency peer group... Read More

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  9. Insurance Essentials Handbook

    Insurance Essentials Handbook

    The Insurance Essentials Handbook is a comprehensive guide that teaches the basics of property and casualty insurance. This guide supplies you with basic knowledge, yet it covers a wide breadth of information... Read More

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  10. Life & Benefits Essentials

    Life & Benefits Essentials

    Life & Benefits Essentials is a comprehensive guide that teaches the basics of life insurance and benefits. This guide supplies you with basic knowledge, while it covers a wide breadth of information... Read More

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  11. Managing Human Resources in an Insurance Agency

    Managing Human Resources in an Insurance Agency

    This comprehensive book provides the detailed information to help insurance agencies with managing their HR responsibilities. The author, Jon Persky, CIC, CPA, PHR, has drawn upon his years of teaching and consulting... Read More

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  12. Maximizing Agency Value II: A Guide for Buying, Selling, and Perpetuating Insurance Agencies

    Maximizing Agency Value II: A Guide for Buying, Selling, and Perpetuating Insurance Agencies

    Maximizing Agency Value II is a comprehensive book with over 200 pages of analysis plus a number of tables, checklists, questionnaires, worksheets, letters, tax forms, and agreements... Read More

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  13. Producer Profile: Compensation, Production, and Responsibilities

    Producer Profile: Compensation, Production, and Responsibilities

    Compare survey results on annual compensation, commission rates, benefits, and equity to attract and retain top producers... Read More

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  14. Risk Management Essentials

    Risk Management Essentials

    Risk Management Essentials is a comprehensive guide that discusses the basics of risk management. This guide covers a wide breadth of information to form the fundamental understanding of risk management principles and issues... Read More

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  15. Street Smart Selling: Beliefs, Strategies, and Management Ideas of Successful Insurance Professionals

    Street Smart Selling: Beliefs, Strategies, and Management Ideas of Successful Insurance Professionals

    Street Smart Selling helps producers improve their sales results with practical sales tips and strategies. The author, Edwin L. Lamont, CIC, CRM, used his years of experience and know-how to produce a book that presents advanced sales topics... Read More

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  16. The Paperless Agency: Transformation through Innovation

    The Paperless Agency: Transformation through Innovation

    The Paperless Agency: Transformation through Innovation helps agencies that are just beginning to embrace imaging technology as well as agencies that are more experienced and technology savvy, with a need to fine tune their agency... Read More

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  17. Understanding the Wholesale Insurance Market

    Understanding the Wholesale Insurance Market

    This study provides a better understanding of the additional facilities and/or markets available to the retail agent through the wholesale agent or broker. Managing general agents, excess and surplus market, surplus lines broker... Read More

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  18. Zoom In On Sales: Target Marketing, Prospecting, and Sales Centers

    Zoom In On Sales: Target Marketing, Prospecting, and Sales Centers

    Zoom In On Sales focuses in how agencies are using sales centers. Agency sales centers are a way to generate new business sales by having an organized approach to generate leads for the producers... Read More

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